My last guest post (How I saved 70% off my grocery bill) received many comments in regards to how I was able to find so many high value coupons to reduce your grocery bill. This article details how I was able to receive these high value coupons.
The savings of these coupons is quite high that they often enable you to get the item for free or for very little cost when combined with a sale.
There is one way to get free manufacturer coupons, simply ask them!
Manufacturers desire to have feedback of the products that they sell. They enjoy hearing about their customers experiences and receiving valuable feedback. In return for providing some information for the manufacturer, quite often they will reward you with coupons.
I had an incident with a cereal company. When I tried to use the printable coupon from their website it was not accepted. I explained that I was a loyal customer of the brand and that a retailer would not accept my printable coupon. The company responded the next business day requesting my mailing address to send a coupon for a free box of cereal.
Steps for the letter
Step 1: Find the manufacturer to contact.
Find a manufacturer whose products you use weekly and enjoy. My wife and I really enjoy Nature’s Path cereal. I had a negative experience that caused me to write a letter.
Step 2: Find the companies customer service mailing address or e-mail address.
Companies try to make it as easy as possible to contact them. Usually, you can find a “Contacts” or “Contact Us” page that either has a form that you can submit, an e-mail address, or a mailing address.
Step 3: Write the letter.
There are two approaches to take when it comes to writing the letter.
- If you really enjoy the product, explain to the manufacturer about how you value it over other products, or how it meets a need that it is not intended for, or just a courtesy letter to tell them how you enjoy their product.
- If you had a negative experience with the product, explain what happened and what they can do to help the situation. The company wants to keep your business so they will want to keep you satisfied.
If you are reporting a product complaint, make sure you have information about the incident. This includes the UPC number of the product, date of the purchase, price paid, and the name and address of the store where it was purchased.
It is important to be polite and respectful in this letter. It is a cliche but you catch your flies with honey than with vinegar.
If you are going to mail a letter I have an additional tip. After you use the product, cut off the bar code and attach it to the letter. It lets the manufacturer know that you purchase their product on a regular basis.
Step 4: Wait for their response.
It usually takes a few business days to receive a response. Some of these companies are large so they might have individuals responsible for certain brands. The response to you will have to be worded correctly.
Here is an example of the e-mail I sent to Nature’s Path:
1015 Fake St,
November 15, 2009
Dear Customer Service,
I tried to use the coupon last night from your website (BOGO coupon) at Save-On-Foods (172 Wilson Street, Victoria BC). They told me that they do not accept Internet coupons even though I told them I received the coupon from the retailer. I was very disappointed. Can you please let me know how they cannot accept a coupon from the retailer if they sell your product? I wanted to purchase this cereal (haven’t tried this variety yet). I am a very loyal consumer of your brand of cereal (always good tasting with not too much sugar).
It’s so exciting when you receive free manufacturers coupons in the mail!
I have provided on our website a new forum thread sticky that lists manufacturers that mail out free coupons. If anyone is successful receiving a coupon or even if the manufacturer gives you no response, please add it to the website.
The author is Steven Zussino, Founder of Grocery Alerts Canada – home of grocery deals, product reviews and money saving coupons. He enjoys personal finance and saving money in beautiful Victoria, BC.